Give every customer what they want, how they want it

Eliminate the guesswork in product development. A report brought to you by the IBM Institute for Business Value, IBM’s thought leadership think tank.

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Transforming to digital energy companies

Learn how leading upstream, midstream, and downstream oil and gas companies use digital technologies to operate assets more sustainably.

Digital cars need digital automakers

Software on wheels? Yes, in the form of digital cars. Learn how hybrid cloud can help automakers face their digital challenges.

The CEO’s Guide to generative AI: Finance

Explore three things CEOs need to know and three things they need to do now to apply generative AI to finance.

The revolutionary content supply chain

Learn how organizations can use generative AI to reinvent and optimize their content supply chains.

The champion approach to next-level digital experiences

Explore how digital product mindsets, which focus on long-term value, can outperform project mindsets, which emphasizes short-term milestones.

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Beyond checking the box

“Doing sustainability” doesn’t actually translate to being sustainable. Here’s what does—and it increases business value.

Spotlight
The CEO’s guide to generative AI
CEOs are used to being in the hot seat. Only the toughest problems land on their desks—and how those problems are solved often defines an organization’s future. Brought to you by the IBM Institute for Business Value, IBM’s thought leadership think tank.
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