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Cost of compute
Enterprise operating model
Physical asset management
Risk Management
AI model optimization
IT automation
Procurement
Business process automation for operations
Digital product engineering
Finance
Marketing
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Open innovation & ecosystems
Supply chain
Responsible AI & ethics
Cybersecurity
Tech spend
Platforms, data, and governance
Customer & employee experience
Application modernization
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Talent & skills
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An updated version of this chapter with 2024 data is now available in the latest edition of the IBM Institute for Business Value's book, The CEO's Guide to Generative AI.
Download the digital edition
Additional content

Download report translations

    Originally published 01 August 2023

    1. Strategy
    + Generative AI

      2. People
      + Generative AI

        3. Experimentation
        + Generative AI

          Bookmark this report
          default alternate image text
          An updated version of this chapter with 2024 data is now available in the latest edition of the IBM Institute for Business Value's book, The CEO's Guide to Generative AI.
          Download the digital edition
          Additional content

          Download report translations

            Originally published 01 August 2023

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