Marketing Collateral for QRadar Extensions
Thank you for participating in the IBM Security App Exchange. IBM offers you many different ways to market your validated application or extension, and your company itself. Once validated, your application will be posted to the IBM Security App Exchange and IBM will also offer you the opportunity to host your supporting marketing materials on this portal.
The following go to market opportunities are available once your solution is validated. Please work with Meghan McGowan at meghan.mcgowan@ibm.com if you want to pursue any of these activities
- Brand Awareness
- Press Release Template – if you desire to release a press release, we provide a draft press release. Please work with Meghan McGowan at meghan.mcgowan@ibm.com if you want to pursue a press release, as IBM will need to review this prior to your release. Please refer to our PR guidelines as you prepare your press release press release guidelines.
- Community Blog Posts
- Technology Alliance Partner Directory entry.
- Internal Social Media Promotion
- Thought Leadership
- Security Intelligence Blog – author a blog describing your thought leadership, highlights about your company’s expertise, and how you work with IBM to improve the customer’s security. Details on how and what to contribute to the blog can be found here.
- Case Studies
- Demand Generation
- Opportunity to sponsor IBM Security events
- Sales Enablement
- Enablement Materials
- Internal Promotion