e-Commerce Retail and Automation Graduate

The badge earner has an in-depth knowledge on the Commerce and Retail business models, their processes and standards. The individual possesses knowledge on various applications under eCommerce and Retail business, such as Retail ERP, Store Design, Visual Merchandising, Supply Chain Management, CRM, eCommerce, Payment Systems and Digital Marketing. The individual also has excellent skills on Retail Analytics and Mobile Application Development (for Retail Industry Use Case).

Skills

Program objectives

  • To skill the students to identify, analyze and solve eCommerce Retail & Automation problems problems by applying knowledge of Mathematics, Science and Engineering with modern engineering tools in the specific areas of:
    • Retail Business Model & Processes
    • Web Programming thru PHP
    • IT Application for  Retail Business
    • Retail ERP & Supply Chain
    • E-Customer Relationship Management (eCRM)
    • Retail Analytics (BI)
    • Mobile Applications for Ecommerce
    • Cloud Computing for eCommerce
    • Data Mining & Predictive Analytics
    • Cloud Architecture & Deployment Model
    • Social & Web Analytics
  • To provide conceptual knowledge in the eCommerce Retail and Automation
  • To provide interdisciplinary knowledge
  • To expose students with advanced tools used in industry
  • To develop written and soft-skill competencies
  • To develop team work experience of professionals skills for IT Industry
Subject Name Theory Credits Lab Credits
Retail Business Model & Processes 2 0
IT Application for Retail Business with Lab 3 2
Retail ERP & Supply Chain 3 0
E-Customer Relationship Management (eCRM) with Lab 3 2
Retail Analytics with Lab 3 0
Digital Marketing 3 0
Data Mining & Predictive Analytics with Lab 3 2
Social & Web Analytics 3 0

Program outcomes

  • To demonstrate skills in eCommerce Retail and Automation techniques and technologies
  • To test applications with concepts of eCommerce Retail and Automation domain subjects
  • To demonstrate oral and written skills for technical presentations and documentation
  • To demonstrate eCommerce Retail and Automation project worked on as a team

What it takes to earn this badge

  • Must be a University student of a 4-year undergraduate program enrolled in the IBM Innovation Centre for Education Program.
  • Minimum attendance determined by the University in all the semesters.
  • Minimum marks for both Theory and Practical exams in all semesters, as mandated by the University.
  • The minimum number of IBM specialization subjects completed should be 7. Completion of projects in the relevant semesters including an external internship with grades, as mandated by the University.
  • All the above criteria to be verified by the University.