Survey Connector

Survey Connector connects Acoustic Campaign with best of breed Survey tools. All marketers can access Survey Connector in the Applications menu to link either SurveyMonkey or Survey Gizmo survey response data to Acoustic Campaign. You can configure surveys to pass responses to an Acoustic Campaign database and relational table. Optionally, you can get an added level of behavior survey data that is passed to Acoustic Campaign through Acoustic Exchange (Acoustic Exchange).

How it Works

  1. In Survey Connector, use Acoustic Campaign and SurveyMonkey Advantage (formerly Gold) or Premier (formerly Platinum) account to complete the connections. Or use a SurveyGizmo account with a Professional or Full Access. Optionally, you can connect Survey Connector to Acoustic Exchange.
  2. Then, use the Survey Connector interface to map survey responses to your Acoustic Campaign database fields and generate a trackable survey link that can be distributed via Acoustic Campaign channels, such as email, SMS, and mobile app messages.
  3. Finally, in Acoustic Campaign, augment contact profiles and segment contacts who were sent a survey.

Before You Begin

SurveyMonkey users must have an active Advantage or Premier account.

SurveyGizmo users must have an active Professional or Full access account.

Decide what to connect:

Acoustic Campaign and Survey Acoustic Campaign/Survey/Acoustic Exchange
Populate database fields with survey responses Populate database fields with survey responses
Update relational tables with survey data Update relational tables with survey data
  Obtain behavioral information for use in queries

Applications

These applications are used to set up Survey Connector. Before you begin, ensure that the applications are active and you have all relevant login credentials.

  • Acoustic Campaign: 1) update database fields, 2) create a Relational Table (Survey Connector Responses), and 3) add Universal Behaviors
  • Survey vendor users can integrate their surveys with Survey Connector to pass responses to Acoustic Campaign
  • Acoustic Exchange account users can query on behaviors from your survey tool.

Survey Connector Tasks

How do I... Go to...
Set up Survey Connector Getting started with Survey Connector
Connect Acoustic Campaign to Survey Connector How do I connect Acoustic Campaign to Survey Connector?
Connect your survey vendor to Survey Connector How do I connect a survey vendor to Survey Connector?
Authorize your account How do I authorize an existing survey account?
Get a Survey vendor account How do I sign up for a survey vendor account?
Connect Acoustic Exchange to Survey Connector How do I connect an existing Acoustic Exchange account to Survey Connector?
Subscribe to Survey Acoustic Exchange events How do I subscribe to Acoustic Campaign Survey events?
Add link(s) to the Acoustic Campaign email, SMS messages, or mobile app messages How do I add a survey link to an email?

Map survey questions to Acoustic Campaign database fields

How do I map survey questions to Acoustic Campaign database fields?
Segment survey contacts in Acoustic Campaign How do I segment survey contacts in Acoustic Campaign?