Product information management and collaborative master data management capabilities
Unify, govern and syndicate data across channels with Product Master
IBM® Product Master is a next-generation product information management (PIM) and collaborative MDM solution designed to unify and govern enterprise product data. Create a single source of truth by combining governance, collaboration and AI—delivering consistent experiences, faster time-to-market and regulatory compliance. Aggregate data from any system, enforce accuracy through business processes and synchronize trusted information across all channels.
Product Master capabilities
Connect products, vendors, locations and materials ensuring flexibility and consistency across multiple domains while enriching data everywhere.
Ensure data integrity by automating duplication checks, defining adaptable rules and applying survivorship logic for consistency everywhere.
Transform data into a strategic asset with AI-driven insights that boost accuracy, automates data enrichment and validation while accelerating time-to-market in a groundbreaking way.
Use the real-time data synchronization and maintain unified product content across channels, accelerate workflows and elevate product experience.
Product Master benefits
Streamline digital assets and product experiences—link, preview and publish digitally enriched content.
Ingest real-time supplier, manufacturer data, enforce accuracy through governance and accelerate collaboration.
Turn data into decisions with smart visualization, while tracking quality and business performance through dynamic dashboards.
Adapt quickly with composable on-premises, Cloud or hybrid architecture—experience seamless integration with API-first design and modular flexibility.
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