Automotive industry IT solutions

Innovate and achieve a shorter time-to-market with AI and hybrid cloud technologies

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Rise to lead the software-defined vehicle revolution

Today, the automotive industry must delight customers who expect a vehicle experience no different than that of smart devices. Consumers seek a vehicle that can be fully integrated into their busy, digital lives, is autonomous, manages its operations, adds functionality and enables new features, primarily or entirely through software. 

As the automotive paradigm shifts toward a software-centric one, leading to the surge of the software-defined vehicle, automakers must rapidly innovate with initiatives in some key areas, including:

  • Anticipating customer needs and reimagining experiences 
  • Accelerating software development, testing and deploying to stay ahead of competitors
  • Boosting engineer productivity to enhance products and achieve a shorter time-to-market
  • Managing vehicle data is growing at orders of magnitude, and unlocking its innovation potential 
  • Embedding cybersecurity throughout the product lifecycle to enhance brand value

Partnering with IBM helps automakers modernize, optimize and innovate at a faster pace. Applying governed AI for insights and automation of thoughtful actions, combined with a hybrid cloud strategy and embedding Zero Trust technologies, allows for updates and upgrades, autonomy and constant evolution of the vehicle.

Use cases

Application modernization

Quickly deploy generative AI at scale for fast, smart, software-defined vehicles

Talent transformation

Streamline workflows and time-consuming tasks to unlock greater productivity across functions

Products

Condense "code to road" timelines

Accelerate software development and get new in-vehicle features from “code to road” as fast as possible to succeed in the software-defined vehicle market.

AI-infused integrated business planning

Analyze profitability and fine-grain what-if scenarios for your retail business with the Planning Analytics' in-memory database (TM1). Use powerful, yet friendly web and Excel interfaces and ease adoption with our gen AI assistant.

Boost engineering work and turn complexity into a competitive advantage

Increase engineers’ productivity and speed, allowing shorter time to market and higher quality with intelligent solutions and trusted AI.

Elevate autonomous driving development

Efficiently manage huge amounts of vehicle data by implementing a hybrid, engineering data management solution.

Services

Automotive consulting
Understand your customers and their needs, and accelerate the development of connected, personalized experiences, while meeting AI transparency requirements.
Case studies
Honda logo
Honda

Slashing documentation modeling time by 67%

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General Motors Logo
General Motors

Better equipping automakers to adopt rapid, high-performance, open source innovation

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Nobo Auto logo
Nobo Auto

Accelerating product R&D innovation and aligning to international automotive development standards

Read the case study
Continental logo
Continental

Accelerating insights into vehicle safety

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Mitsubishi Motors

Producing an enhanced employee portal experience with watsonx.ai®

Read the case study

Trends

Aerial view of a car driving on a overpass
Automotive 2035 study
Industrial robotic arm in a manufacturing setting.
Embracing digital twins in the automotive industry
Worker in blue overalls inspecting a car body on an assembly line
Siemens and IBM: The future of systems engineering and asset lifecycle management
Aerial view of a complex highway interchange at night.
Digital cars need digital automakers
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