Party is the central entity in the Party Domain.
A unique party is stored only once in the CONTACT table. Party is subtyped into Person, which is stored in the PERSON table, and Organization, which is stored in the ORG table.
Clients are not expected to further subtype Party. Person names
and Organization names are managed separately for both Organization
and Person. Most other entities are related to the Party supertype
and therefore they apply to both Organizations and Persons. See the
diagram below:
A party has a relationship to other entities such as Address, Party
Identification, Hierarchy, Grouping, Privacy Preference, LOB, Interaction,
Campaign, Party Values, and other Parties. A role-based approach is
taken when connecting to Party with Contract. See the diagram below: