George Ayres
Automotive Data Privacy: Securing Software at Speed & Scale
The superhighway of connected car systems is widening, and it’s yielding greater volume and velocity of information across intravehicle and intervehicle networks. But with speed and scale come new security concerns. Vehicles now boast more than 100 million lines of code, hundreds of task-specific microchips and multiple operating systems. With consumers increasingly prioritizing seamless service […]
Some Assembly Required: What’s Ahead in Automotive Design
Industry 4.0 has arrived in the automotive industry, bringing substantial shifts in worker skill sets, line machinery maintenance and production quality control. According to the Association for Talent Development, knowledge workers are now in demand on factory floors, and CIO notes that proactive maintenance could help organizations cut the $50 billion they spend each year […]
Vehicle-as-a-Service: Driving Differentiation in the Connected-Car
Connected cars offer enormous potential. As noted by a 2017 Foley and Lardner study, 77 percent of auto industry professionals expect the automotive sales market to change substantially as bundled connected services become the norm. According to Gartner , this new market demands a customer-first strategy that hinges on differentiation to capture user interest and […]
Automakers & the Complete Consumer Experience
In-car connectivity drives consumer choice. With the connected-car market expected by grow by 270 percent between now and 2022, consumer expectations are changing: Around half of consumers now expect to be able to access their smartphone apps through their vehicle’s digital interface. Combined with the evolution of autonomous vehicle technology, automakers face a major change: […]
Driving Transformation: How Connected Vehicles Challenge OEMs
When it comes to buying a car today, connected technologies are the new deal-breakers. According to the recent “Car Tech Impact Study” from AutoTrader, 89 percent of buyers are willing to wait for must-have technology features, and nearly half would switch brands in order to get the features they want. It’s no surprise, then, that […]