Did you know?

83% of consumers are more likely to do business with brands that allow them to control where, when, and how they interact? (CFI Group)

The world has changed; customers are more connected than ever. But keeping interactions consistent across multiple channels and ensuring a consistent experience for consumers is a complex task. So how can you provide your customers with a seamless experience, regardless of channel or device?

Embrace the omni-channel marketing experience
IBM Marketing comprises a suite of products that help you deliver a better omni-channel experience. It places the customer at the centre of the strategy to create a unique experience that’s tailored to their specific buying journey. Embracing omni-channel marketing means:

• Changing the way you think
• Getting a better view of your customers
• Interacting on your customers’ preferred channels
• Never forgetting data is your friend

Discover more about omni-channel marketing and how IBM Marketing enables you to quickly design and automate consistent digital customer experiences…   Discover more here.